SU:M37 Water-full Timeless Moisturizing Cream
This one’s packed full of recuperative ingredients: fermented snow lotus (Saussurea), used in traditional Tibetan medicine, soothe the skin while bamboo sap and fermented fruit water reinstate moisture. Bamboo sap is world-renowned as an intensely moisturizing ingredient that both strengths and smoothens skin, while encouraging skin cell regeneration.
This meticulously perfected formula penetrates deeply to not only preserve the skin and slow down aging, but also help attain a youthfully radiant glow.
The ingenious (no, seriously) packaging features a magnetic top so you won’t easily misplace your teeny tiny spatula for germ-free application.
The SU:M37 Water-full line is designed to moisturize skin and increase the density of moisture using four key fermented ingredients: Bamboo water contains amino acids that are beneficial to the health of the skin. Red clover flower extract promotes skin vitality. Hibiscus flower extract promotes moisture. Gold-silver flower has a pore minimizing effect.
Best of all? There are no artificial fragrances, colors, or preservatives.
After eye cream and moisturizer, use the included spoon to scoop out a dab of cream. Massage and tap the cream gently throughout your face. Reattach the magnetic spoon to the top of the lid for safe-keeping.
SU:M37 is a luxury beauty brand based in Korea that specializes in naturally fermented skincare. Fermentation is the process in which yeast secretes enzymes that are beneficial for the skin. Amino acids, such as glycine, encourage the production of collagen and increases cell vitality.
"SU:M" represents the Korean word for respiration and "37" signifies the optimal fermentation temperature. SU:M37 products are also free of fragrances, artificial colors, and synthetic preservatives.