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January 14, 2016 Charlotte Cho



I love what Birchbox stands for: discovering new beauty brands and products, curated just for you on a monthly basis. It's like a magazine subscription but without the trip to the store to buy all the things you read about inside it—the products come to you!

Who wouldn't want deluxe beauty samples that you can explore and test yourself before committing to the full size? It's a paradise for both beauty junkies and beauty newbies alike!

Birchbox's philosophy meshes perfectly with my goal as chief curator of Soko Glam—I also love introducing you to what's new and exciting in the world of K-beauty through hand-picked and tested items on Soko Glam, coupled with in-depth reviews explaining why I fell in love with the products.

I was thrilled to team up with Birchbox to curate their very special exclusive guest editor box dedicated to K-beauty, the ON TREND: KOREAN BEAUTY BOX. I'm excited that after months of working with the amazing Birchbox team, my curated K-beauty box is finally out and now I'm able to hold it in my hands. 

For the On Trend: Korean Beauty Box, I focused on curating K-beauty brands that I have loved for years in addition to new K-beauty brands that have been recently on my radar and I'm excited to share more about. This is a perfect box for those who are interested in K-beauty but haven't had the opportunity to try out the products. I also made sure that the box is perfect for the K-beauty junkie who just wants to sample the latest and greatest curated by yours truly!

To get the On Trend: Korean Beauty Box, click here to the Birchbox site to purchase for only $10. (If you're already a Birchbox subscriber, you can opt in for this box for January)

Still not convinced? Watch the unboxing video above so you know exactly what to expect with this special K-beauty box or you read more info about each individual product below.


1. RE:P Bio Fresh Mask With Real Calming Herb 
If you're looking for a cruelty-free brand that focuses on eco-friendly packaging and natural ingredients, you're going to love this wash off mask. Unlike most kaolin clay masks, this innovative mask not only draws out impurities but it keeps your skin hydrated and soft. To add to the awesomeness of this mask, it also doubles as a gentle exfoliant thanks to real, fresh herbs mixed in the mask.


2. MANEFIT Beauty Planner sheet mask in Cucumber
This ultra-thin sheet mask is soaked in super hydrating and calming essences. It locks in cucumber and lemon extracts which will work to leave your skin dewy and glowy! This is one of the first sheet masks I curated onto Soko Glam and is the micro-fiber cousin of the popular Manefit Bling Bling hydrogel masks. 


3. Goodal Waterest First Essence + Bonus Paquette of Yerba Mate Bubble Peeling and Yerba Mate Cleansing Foam
Goodal is one of my favorite fermented skin care brands, and considering how essence is at the heart of the Korean skin care routine, theirs is one you definitely need to try! This particular essence is made with fermented lotus flower which not only purifies but hydrates so that your skin will look brighter and your fine lines will be reduced. It also comes with a bonus packet of the Bubble Peeling which is great for gentle exfoliation (it transforms from a gel to a foamy exfoliator) and a cleansing foam that you can use daily to remove any water-based debris. 


4. IPKN Flash Cream Radiant Primer
Now that your skin is prepped, you're going to want to set the skin for even makeup application and protect it with SPF. I'm excited for you to try this because it's a primer with skin care benefits and helps you get that dewy glow all day (it's not all skin care, folks! Make-up plays a role too). The pearlized primer really catches the light to create that lit-from-within look. I recommend wearing it underneath foundation or alone for an even dewy glow. 


5. Tony Moly Delight Tony Tint
If you want a lippie with a vibrant color with amazing staying power, look no further. This lip stain leaves your pout vivid and bright and does not budge at all... seriously, I challenge you to find a lip stain that stays put as well as this one. And of course, Tony Moly never fails with packaging—it's so adorable!

I hope you enjoyed reading my mini reviews of all the products in the K-beauty box. I'm really proud of the ON TREND: KOREAN BEAUTY BOX collaboration and hope you can check it out here on Birchbox

I'll be sharing more details of the products in the coming weeks, including an in-depth review of the RE:P Bio Fresh Mask with Real Calming Herb and the Manefit Beauty Planner series. Also, stay tuned on THE KLOG to find out details of an upcoming in-store event we have planned for you at the end of January! 

See you guys there!

xx charlotte cho

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About Charlotte

Soko Glam co-founder and chief curator. Licensed esthetician sharing the love of all things K-beauty.

About Sokoglam

Bringing the best in Korean skin care, beauty, and culture Stateside since 2012. Discover, shop, and learn with us.


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