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New Sunscreen
Drops Are Here
Meet the new SPF MVPs from Thank You Farmer—hydrating, lightweight, and totally glow-worthy.
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Discover Your
Signature Scent
Welcome Elorea, Soko Glam’s first fragrance curation: luxurious eau de parfums crafted in small batches, with thoughtfully-sourced ingredients rooted in Korean heritage - each a unique story to unfold.
Shop Elorea


In Time for
the Holidays
Your holiday gifting, sorted. Shop by 12/15 to get the perfect presents delivered on time.
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Handpicked Holiday Sets
Discover our curated sets handpicked by Soko experts so you can find just what your skin needs to glow.
Shop Sets
Get started with our curated Korean Skincare Routine Sets!
5 Step 10 Step
NEWLY CURATED

    Sun Project Moisture Sun Cream SPF 40 Broad Spectrum THANK YOU FARMER
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    Sun Project Moisture Sun Cream SPF 40 Broad Spectrum
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    Say goodbye to white cast with this ultra hydrating SPF 40 moisturizing sun cream that’s perfect for everyday use.
    New
    THANK YOU FARMER

    Sun Project Moisture Sun Cream SPF 40 Broad Spectrum

    $24
    Retinol Super Bounce Serum Set Branded Set IOPE
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    Retinol Super Bounce Serum Set
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    Introducing the IOPE Retinol Super Bounce Serum Set, featuring the transformative Retinol Super Bounce Serum. This set includes a full-sized 50 ml serum, a convenient 10 ml travel-sized version, and an 84 ml Bio Conditioning Essence.
    Best Seller
    IOPE

    Retinol Super Bounce Serum Set

    $83
      HAZY BLUE (이내) Eau De Parfum (50ML) Fragrance ELOREA
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      HAZY BLUE (이내) Eau De Parfum (50ML)
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      This mystical, aromatic fragrance will make you feel calm and refreshed.
      New
      ELOREA

      HAZY BLUE (이내) Eau De Parfum (50ML)

      $130
        HAZY BLUE (이내) Eau De Parfum (10ml) Fragrance ELOREA
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        HAZY BLUE (이내) Eau De Parfum (10ml)
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        Discover Elorea's most popular parfum, Hazy Blue, inspired by the bluish, hazy energy that awakens at sunset.
        New
        ELOREA

        HAZY BLUE (이내) Eau De Parfum (10ml)

        $50
        Shop All Newly Curated
        AS SEEN ON
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        the Strategist
        Adweek
        Fast Company
        Refinery29
        "I stumbled across the K-beauty website Soko Glam a couple of years ago, when I was struggling with post-collegiate cystic acne. Desperate, I decided to impulse buy a few products. ... My blemishes healed, and my once-pocked skin looked brighter and dewier than it ever had before. I began checking Soko Glam daily — if a product was for sale on the site, I knew I could trust it."
        "Soko Glam, in combination with The Klog, has focused on bringing together a community to talk about skin care, and with Soko House, Cho said she wants to give consumers an experience that helps them on their “skin-care journey.” It’s the kind of talk Cho and Soko Glam also walk."
        "Although Korean brands such as Faceshop and Missha had entered the U.S. market in earlier decades, there were few resources to help Americans connect to and understand how to use products such as sheet masks. As a Korean-American, Cho helped bridge that gap."
        "With trusted partners on board, the newest K-beauty brands are more accessible, innovative, and effective than ever."
        REAL PEOPLE, REAL REVIEWS
        Here's what you have to say about your experience with Soko Glam & our skin care experts
         

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