Spotlight
Meet Hanyul: The Brand Helping You Achieve Your...
Inspired by centuries-old wisdom and traditional Korean remedies, Hanyul is dedicated to harnessing the power of nature to heal and rejuvenate the skin.
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Ingredient Spotlight: Artemisia is the Soothing...
Artemisia, otherwise known as mugwort, is a plant that has been making its way into popular Korean skincare products for years - and for good reason.
This Viral K-Beauty Brand Sells a Product Every...
Meet Aestura, Korea’s #1 dermatologist-recommended skincare brand. Chances are, you’ve come across Aestura on your social media feeds with skincare fans raving about the Atobarrier line. The brand is widely...
The Mist That Pretty Much Every Soko Glam Staff...
One major perk of working for a beauty retailer is the endless stream of products to test, but some products are so good they stick. For many Soko Glam staffers,...
My Six-Week Journey With Red Light Therapy
How I transformed my skin with Cellect’s Beauty Beam Rejuvenating Red Six weeks ago, I began an exciting journey with Red Light Therapy using Cellect’s Beauty Beam Rejuvenating Red available...
The Top-Rated Sunscreens You Need This Summer
These top picks will leave your skin protected all summer long thanks to their high-performing benefits. At Soko Glam, we’ve tried hundreds of sunscreens to find the perfect match for...
The Science of Anti-Aging: Exploring IOPE’s Inn...
As a passionate K-Beauty enthusiast in the ever-evolving landscape of skincare, I find myself drawn to the incredible stories behind the products we use and cherish. I was reminded of...
Female Founder Spotlight: Sofie Pavitt on Her N...
Sofie Pavitt teaches us about her “Simple Solutions for Problematic Skin” and the distinct ingredients that set Sofie Pavitt Face apart. I had the amazing opportunity to sit down and...
Conquer Post-pimple Pigmentation with The Klog'...
Calling all skincare lovers who adore our Original Soft Shield Pimple Patch – your next obsession has arrived! Let’s face it, battling stubborn post-pimple pigmentation marks can be frustrating. But...
The Klog’s 3-Step Clean Skin Routine is the Spr...
This multitasking skincare routine gives you clean, smooth, hydrated skin—plus the cooling sensation is super refreshing for spring and summer. They say that the best skincare routine is the one...
Crafting Day and Night Routines with Soko Glam'...
At Soko Glam, we understand the value of a well-crafted skincare routine, and that’s why we’re thrilled to present some of this year’s Best of K-Beauty® nominees. These products have...
The Cleansing Water That Does (Way) More Than J...
Read the product review of Son & Park’s Beauty Water and see what makes this product a cult-favorite amongst Koreans and now, Americans, too! Getting products from overseas can be...
Myth Busting: Could the Acids in Your Skin Care...
Alpha hydroxy acids like glycolic acid are all the rage in skin care, and for good reason. Who doesn’t love a glowing, baby soft complexion? But could these ingredients be...
Joan Kim’s Tricks to Mastering the Dewy Makeup ...
Welcome to Soko Secret! Here, we shine a light on the people living in Korea who inspire us. Whether it’s straight from the streets of Seoul or another part of...
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Watch: K-Beauty & Coffee Ft. Too Cool for School
Charlotte Cho is back in Korea to try and shop the best K-beauty products. Watch her as she visits the Too Cool for School store in Myeongdong with Youtuber Liah...
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Korean Beauty Vloggers We Love Watching
Much of our beauty know-how comes from the pros and research—there’s nothing more fascinating than learning the science behind our favorite beauty products, frankly. But what about technique and practice?...
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