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New Sunscreen
Drops Are Here
Meet the new SPF MVPs from Thank You Farmer—hydrating, lightweight, and totally glow-worthy.
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Discover Your
Signature Scent
Welcome Elorea, Soko Glam’s first fragrance curation: luxurious eau de parfums crafted in small batches, with thoughtfully-sourced ingredients rooted in Korean heritage - each a unique story to unfold.
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In Time for
the Holidays
Your holiday gifting, sorted. Shop by 12/15 to get the perfect presents delivered on time.
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Handpicked Holiday Sets
Discover our curated sets handpicked by Soko experts so you can find just what your skin needs to glow.
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Get started with our curated Korean Skincare Routine Sets!
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NEWLY CURATED

    HEAVEN (건) Eau De Parfum (50ml) Fragrance ELOREA
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    HEAVEN (건) Eau De Parfum (50ml)
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    This modern floral scent is chic and elegantly luscious.
    New
    ELOREA

    HEAVEN (건) Eau De Parfum (50ml)

    $130
      HEAVEN (건) Eau De Parfum (10ml) Fragrance ELOREA
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      HEAVEN (건) Eau De Parfum (10ml)
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      This unique twist on a classic floral will entice your senses with its rich ingredients and decadent notes.
      New
      ELOREA

      HEAVEN (건) Eau De Parfum (10ml)

      $50
        The Glowiest Touches Set Branded Set GLOWIEST
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        The Glowiest Touches Set
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        From sculpting to brightening, this exclusive set is packed with essentials to give you that glow you desire.
        New
        GLOWIEST

        The Glowiest Touches Set

        $50
          Baggage Claim Deluxe Eye Masks Branded Set WANDER BEAUTY
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          Baggage Claim Deluxe Eye Mask Set - Limited Edition
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          Eye masks enriched with hyaluronic acid and calendula, designed to help you shed those dark spots
          New
          WANDER BEAUTY

          Baggage Claim Deluxe Eye Mask Set - Limited Edition

          $38
          Shop All Newly Curated
          AS SEEN ON
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          the Strategist
          Adweek
          Fast Company
          Refinery29
          "I stumbled across the K-beauty website Soko Glam a couple of years ago, when I was struggling with post-collegiate cystic acne. Desperate, I decided to impulse buy a few products. ... My blemishes healed, and my once-pocked skin looked brighter and dewier than it ever had before. I began checking Soko Glam daily — if a product was for sale on the site, I knew I could trust it."
          "Soko Glam, in combination with The Klog, has focused on bringing together a community to talk about skin care, and with Soko House, Cho said she wants to give consumers an experience that helps them on their “skin-care journey.” It’s the kind of talk Cho and Soko Glam also walk."
          "Although Korean brands such as Faceshop and Missha had entered the U.S. market in earlier decades, there were few resources to help Americans connect to and understand how to use products such as sheet masks. As a Korean-American, Cho helped bridge that gap."
          "With trusted partners on board, the newest K-beauty brands are more accessible, innovative, and effective than ever."
          REAL PEOPLE, REAL REVIEWS
          Here's what you have to say about your experience with Soko Glam & our skin care experts
           

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