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THE BRAND: Sweet and Playful From Etude House

February 05, 2021 Charlotte Cho
We’re all guilty of indulging in cute packaging. That’s why my friends in their late 20's still buy Hello Kitty themed everything. In the West, we often associate cutely packaged makeup as someth...


THE REVIEW: Magic Any Cushion By Etude House

February 05, 2021 Charlotte Cho
Magic Any CushionEtude House By now, you should know that the Korean skincare regimen is unique because they love to layer their skincare products. And for those who are determined to achieve tha...


SKIN CARE 101: Dark Circles

February 05, 2021 Charlotte Cho
  Dark circles are pesky, evil discolorations under our eyes that make us look tired and older than we really are. We combat them by hiding them under our best BB cream, and if that doesn't work w...



February 05, 2021 Charlotte Cho
Aegyo-SalThe Pudge You Actually Want   For as long as you can remember, you've been told to hide your under eye bags. And you gladly did so with all the concealer and foundation that you could c...

TUTORIAL: Korean hair care

February 05, 2021 Charlotte Cho
One of the aspects of K-beauty that I think gets undeservedly overlooked is hair care. My experience with Korean hair care has been generally very positive—which makes perfect sense. If Korean skin...

About Charlotte

Soko Glam co-founder and chief curator. Licensed esthetician sharing the love of all things K-beauty.

About Sokoglam

Bringing the best in Korean skin care, beauty, and culture Stateside since 2012. Discover, shop, and learn with us.